I saw this article from C|Net about the Manchester United championship soccer game. Okay, a British soccer (futbol) game, what’s that got to do with technology? It appears plenty.
With the game tied and heading into the penalty kick shoot-out phase, The goalkeeper came to the sidelines for a quick refresher. He watched previews of the opposing kickers on his iPod and noticed one of the kickers had a tendency to go to his left. Sure enough, the goalie leveraged this information, got a jump on the shot and deflected the kick. Manchester won the game.
Just-in-time video training was a contributing factor to the victory.
This leads me to ask the following questions for your business:
- Are you using video in your business?
- How would you benefit from enabling just-in-time, field based delivery to your customers/contractors/employees?
- How does a portable video player, with chapter navigation installed, compress cycle times or increase customer satisfaction?
Imagine having an entire video library on an iPhone or iTouch that allows the user to view just the necessary information. This type of technology exists today and is relatively easy to produce with something as simple as iMovie.
Incorporate just-in-time training videos to get a jump on your competition.
