I was asked by Lynn Elliott to do a guest post over at the Screening Room blog. This is Telestream’s blog for their ScreenFlow product; my preferred screencasting tool. I was more than happy to help.

I think most people relate screencasting to computer tutorials. Now granted, that makes the most sense. However, I think we need to view screencasting in a much larger picture. I see it as a new form of rapid video creation. One that savvy users can capitalize on. Let me explain.

American society is moving from a manufacturing society to an information and service society. Heck, there is so little manufacturing left in the US, lets just say it’s over. What this means for workers though is that we’ve become knowledge and concept workers. Now that we need to communicate concepts and ideas, we need tools that enable us.

And please don’t say it’s a PowerPoint with bullet points on it.

In this video, I explore a couple of ways you can use screencasting software. For other than computer tutorials of course.

Did I really call the former Vice President, Dude?

In Part 2, I’ll explore some uncommon business uses for screencasting. Stay tuned.

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